Growth Areas and new product lines

Calabar Microfinance Bank will be focused and sustained on developing the appropriate product lines to build and optimize relationship in the under-listed areas:

- E- banking products
- Card services
- ATM’s and point of sales terminals
- Products for small and medium scale enterprise
- New products for retail consumers and unbanked population.

The market penetration focus on critical issues and concerns guiding decisions of each sector or market segment will be achieved through continuous evolvement of the Banks product processes and strategies e.g.

- Offering of prompt and excellent service delivery
- Creation of Access to financial assistance and channels of distribution
- Operational and sales collection support
- Appropriate pricing of products and services
- Convenience through proper branch network and provision of ATMS and cards safety.

The Bank will continue to partner with customers (existing and prospective) to achieve desired goals.